Job Description
The Digital Head will be responsible for the strategic direction, leadership, and management of the digital department. This role involves overseeing digital content creation, distribution, monetization, and audience engagement. The ideal candidate will have 8-10 years of experience in the digital media industry, with a strong background in managing digital operations for a media house.
Required Knowledge, Skills, and Abilities
- Develop and implement the overall digital strategy to achieve business objectives and drive growth.
- Lead and manage the digital team, providing guidance, support, and mentorship.
- Oversee the creation, production, and distribution of digital content across various platforms.
- Ensure the digital content aligns with the brand’s voice, goals, and target audience.
- Manage digital marketing campaigns, including SEO, SEM, social media, email marketing, and content marketing.
- Optimize the user experience on digital platforms, including websites, apps, and social media channels.
- Monitor and analyze digital performance metrics, providing insights and recommendations for continuous improvement.
- Develop and manage the digital department budget, ensuring efficient allocation of resources.
- Identify and leverage new digital opportunities, trends, and technologies to stay ahead of the competition.
- Foster partnerships and collaborations with external stakeholders, including technology providers, advertisers, and content creators.
- Ensure compliance with digital regulations, policies, and best practices.